Paula Pedene, APR, Fellow PRSA, became an ethics advocate by way of a personal and unique challenge. One of the first whistleblowers at the Phoenix Veteran’s Affairs (VA) Health Care System, she helped save the lives of thousands of veterans, and won her whistleblower reprisal case against the VA.
Pedene, president and CEO of Paula Pedene and Associates, is the keynote speaker for the PRSA Memphis Ethics Month Luncheon, an annual event that brings together business and communications professionals from a variety of industries in the MidSouth. Pedene will talk on “Taking A Stand for Ethics,” on Sept. 12 at the University Club of Memphis at 11:30 am.
“We are thrilled to bring Paula to Memphis to share her experience with our community,” said James Barnes ethics chair for PRSA Memphis, a network of MidSouth public relations professionals. “Paula’s story is a prime example of why morals, ethics and values are important in everything we do. This has a wide application to not only public relations, but to all professions.”
In addition to leading an award-winning communications firm, Pedene is a decorated, disabled Navy veteran and author. She is accredited in public relations and is also a member of the College of Fellows from the Public Relations Society of America.
“I never set my sights on being a w histleblower, but when it came to be ing an advocate for the health and welfare of our veterans, I couldn’t say no. Although it took a huge personal toll on me, my family and my long-time VA career, I know now that God had me where He needed me to be to help our nation’s veterans,” she said.
Tickets and sponsorship opportunities are available for the PRSA Memphis Ethics Month Luncheon. For more information and to register for the luncheon, visit www.prsamemphis.org/ethics-month-2019. Learn about sponsorship information for the event.
Paula Pedene, APR
ABOUT PRSA MEMPHIS
The Public Relations Society of America Memphis Chapter is a network of Mid South public relations, communications, strategy, media, and ethics and compliance professionals. Our chapter comprises members from organizations, corporations, agencies, media outlets, educational institutions, and independent agencies or freelancers. Founded in 1952 at The Peabody Hotel in downtown Memphis, the chapter grew from a few passionate mem bers striving to promote their industry to a large, respected nonprofit society dedicated to advancing our industry, improving our community, and supporting our members.